Television

Television Writing That Captivates and Converts

With over 15 years of experience in television writing, I’ve penned more than 500 hours of nationally broadcast educational programming, produced compelling half-hour specials, crafted punchy magazine-style commercials, and mastered the art of Direct Response Television—yes, including those iconic “But wait, there’s more!” moments. Writing for television is a completely different beast from print, and I thrive in both arenas. My work has not only connected with audiences nationwide but also earned me 18 prestigious Telly Awards for writing and production.

Designing Spaces: Del Monte Foods

Getting kids to eat vegetables can be a challenge for many parents, even though vegetables are essential for healthy nutrition. Dietary experts recommend children eat a variety of vegetables daily. Registered dietitian and author Roberta Duyff shares creative, budget-friendly tips to help parents encourage picky eaters to enjoy vegetables without sacrificing quality.

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Designing Spaces: Pet Spaces – 9 Lives

Cats bring so much joy to so many people. And every cat lover wants their pet to lead a long, happy and healthy life. Unfortunately, countless numbers of cats are homeless – and desperately in need of the love a person or family can provide.
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Designing Spaces: Teen Spaces – Allstate

Host Debi Marie interviews Allstate Agent Stacy Kagan to discover the growing epidemic of teen driving accidents and deaths.
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Designing Spaces: Kid Spaces – Abbott Nutrition

Being a good parent can be the hardest job on the planet. Getting your children to eat healthy is just one of the challenges you face in doing whats right for your family. Unfortunately, most children go through phases when theyre picky eaters, have little to no appetite, and may be eating the same types of foods every day. When this happens, children may not be getting all the calories and nutrients they should have. Long term, kids who dont have a balanced diet may be at risk for a variety of things. They may not be able to concentrate at school, may be irritable, and could be at risk for impaired growth.
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Designing Spaces: Kid Spaces – Zappos.com

While the kids are enjoying summer vacation, parents are thinking back to school is not far away. Shopping for a new wardrobe is a big part of getting ready for school, but running from store to store at the mall, with kids in tow, is exhausting and time consuming. Kid Spaces wants to save you time and energy, and turn shopping for the kids into a pleasant experience you can share with them.
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Designing Spaces: JP Morgan Chase

One-stop-shopping to take your business from being “open 9-5” to “open 24/7”!
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Designing Spaces: Cannon

Lifetime’s “The Balancing Act” featured the Canon P-150 Scan-tini on February 2, 2011. Patricia Watsula, Senior Manager of Marketing in the Image Filing Systems Group at Canon, demonstrates how easy to use the Scan-tini is and how easily it fits into the cramped home office. It can even be used on the go, simply by connecting the USB cable to your laptop.
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Designing Spaces: Kid Spaces – Mattel

Here on Designing Spaces we always keep up with the latest in technology. If you watch the show, then you’ve seen our reports on new energy efficient appliances and our look at new green building materials. But this is the holidays, and that means kids and toys including the latest in cool toys utilizing some cutting-edge technology.
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Designing Spaces: 3M

It’s too easy for onlookers to peek over your shoulder at your computer or phone to see what should be private information. But there are ways to protect yourself.
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Designing Spaces: National Pork Board

Cooking at home offers a chance to bring your family together both in the kitchen and at the dinner table. To get kids involved in cooking, youll want to prepare meals that are tasty, easy to make and cost effective. One versatile solution is pork..the other white meat! Today we have some nutritious family meals on the menu, all featuring pork. Why is pork an ideal choice for family mealtime?
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Designing Spaces: Shopping.com

Do you ever avoid shopping for home décor or major kitchen appliances because the sales clerks in the store are just so pushy…they won’t just let you look around? Well, we have the perfect solution!
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The Telly Award is a prestigious honor in the television and video industry that recognizes excellence in content across all screens, including traditional TV, digital platforms, and social media. It holds significant value as it reflects high creative and technical standards, with winners selected by a council of industry professionals from top organizations like HBO and Netflix. Open to global entries and covering a wide range of categories—from commercials and documentaries to branded content and animation—a Telly win highlights outstanding work in a competitive international field. It also serves as a powerful marketing tool, boosting the credibility and reputation of individuals, brands, and production companies alike.

Televised Educational Programming

“I’ve created over 500 nationally televised segments—each one paired with a compelling press release and dynamic ad copy. Here’s just a sample of the powerful campaigns I’ve brought to life.”

3M – Scotchgard     
3M – O-Cel-o 
Allsteel, Inc.
American Express       
APL Logistics  
Applause
Applica Consumer
Aurora Foods
Barcalounger
Kikkoman Int’l
Brown & Williamson
LesCare Kitchen Cabinets
Kelloggs Special K
Castrol
ConAgra
Conopco d/b/a Lipton 
CPI Corp.     
Current, Inc.
Danone Int’l
Drambuie

Durasol
Earthstone, Int’l
Ernst & Young
Freschetta Foods, Inc.
Marvin Window
Meguire’s Inc.
Nestle
Nokia
OfficeMax
Perrier Group
PetsMart
Pfizer
Playtex
Princess Cruises
Procter & Gamble
Providian Financial
Puma
Reebok Int’l
Saab Cars
Sara Lee

Sc Johnson & Sons
Schlage Lock
Sears, Roebuck & Co
Seneca Foods
Singer Sewing
Toyota Motor Sales
Tropicana Products
University of Phoenix
GE Appliances
Kraft Food – Miracle Whip
Century 21 Real Estate
Bayer Corporation
American Heart Assoc.
Novartis
Georgia Pacific
Dole Foods
IBM
Pepperidge Farms
Ford Motor Co.
CompUSA

Circuit City Stores
MasterCard Int’l
Life Fitness     
Eastman Kodak
Caboodles Cosmetics
Black & Decker
J&J Merck     
Heinekin USA             
GSK – Avandia
Bauer Int’l     
Binney & Smith
California Closet Co.
Canandaigue   
Chicos Fashions
Climatrol       
Cosentino       
Fluidmaster
Kikkoman       
Kohler Co.
General Motors – Yukon
Maytag